Advertising Solutions for Health Systems
Advertise on Healthgrades to capture consumers when they’re actively searching for care.
Convert high-value patients
By partnering with Healthgrades, your brand can connect with the largest audience of high-intent, commercially insured consumers searching for care. In fact, 66% of consumers who visit Healthgrades physician pages make an appointment within a week. As our partner, you can tap into this unique patient pool and drive appointments for your most profitable service lines with guaranteed conversions.
Extend your audience reach
Healthgrades is America’s #1 website for connecting with a doctor, making it the ideal place to reach patients who are actively searching for care. With premium placement, branded physician profiles, and clear calls to action, your health system appears first in healthgrades.com search results and doctor profile pages.
Your physicians are also featured as alternatives on competitor profiles, helping redirect appointment opportunities at key decision moments. In addition, your campaigns are syndicated across the Healthgrades network, including Healthline, Sharecare, and Medical News Today.
Optimize media spend
We complement your SEO and SEM strategies to maximize your relevance in search results and provide qualified leads. Healthgrades’ audience of low-funnel consumers are ready to convert, so your cost per conversion is half what you would spend on other PPC programs. Syndication to other top health properties extends your reach even further. This unmatched visibility connects more high-value patients to your most profitable service lines.
Enable 24/7 booking
Meet patients on their own terms with Healthgrades’ Online Appointment Scheduling (OAS) add-on. Fully integrated with your health system’s existing EMR, this solution supports real-time appointment scheduling, cancellations, and rescheduling directly from your doctors’ profiles. With 80% of patients saying online scheduling influences their choice of healthcare professional, offering 24/7 access to scheduling can reduce barriers to care and convert more high-intent patients ready to book.
