Healthgrades.com Increases Hospital’s Patient Call Volume By 146%

Between evolving consumer behaviors and a move to a value-based reimbursement model, leaders at a large Northeastern hospital agreed that they had to rethink their organization’s engagement strategy. However, stakeholders had competing concerns when it came to developing a different approach: some resisted the idea of trying to align with patient preferences, while others wanted to be sure the new program would sufficiently safeguard protected health information and adhere to federal guidelines. The hospital’s team needed a strategy and a partner to help assuage these concerns.

After learning that healthgrades.com receives 50,000 daily searches for physicians in their hospital’s immediate area, leaders saw a tremendous opportunity to increase market share and retention rates with a Healthgrades partnership.