Health systems and hospitals responded quickly to the COVID-19 crisis by increasing their telehealth capabilities almost overnight. The landscape of healthcare is ever-changing, but one thing is certain: telehealth is here to stay. As the industry resumes full-time operations, it’s time for health organizations to develop strategies to drive telehealth awareness and conversion in a post-pandemic world.
So, how does telehealth fit into the broader patient journey? When in-person appointments start to open up, how do you determine what type of appointments are best for telehealth?
We sat down with Shane Johnston, VP, Integrated Marketing Strategy at Healthgrades, to get answers to these questions and learn more about creating an impactful telehealth program that is built to last. Read the PDF to access the full interview, plus additional insight from key healthcare stakeholders.
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